Greater Good Northshore is an annual non-profit spotlight featured in the July-August issue of Inside Northside magazine funded by businesses and leaders in the local community. I was responsible for developing the logo and brand guidelines for this initiative as well as supporting content including sales materials, marketing collateral, and social media campaigns. Participating sponsors (labelled “Community Champions”) received profile features as an outlet to highlight their brand’s values and commitment to community enrichment, as well as complimentary Community Champion stickers to thank them for their support.

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